A growing number of educational institutions are turning to in country, including regional, representatives to assist them with international student recruitment. While this option obviously costs more than other recruitment tools and techniques because it includes the cost of a local salary, benefits (?), and other expenses, including travel and marketing, it can potentially be … Continue reading In Country Representatives: A Tale of Two Models
Commentary
The Long Arm of Vingroup, Including Education
Vingroup is a $13.87 billion Vietnamese conglomerate whose businesses cover some of the most important aspects of human existence, including healthcare (Vinmec International Hospital), housing (Vinhomes houses, condos, and serviced apartments), education (Vinschool, VinUniversity), food (VinMart convenience stores, supermarkets), animal feed (related to food), pharmaceuticals and health food/supplements, recreation (Vinpearl, Vinpearl Land), shopping (Vincom Retail) … Continue reading The Long Arm of Vingroup, Including Education
The Importance of Quality Digital Marketing Content: Some Negative Role Models
I have the opportunity to look at a lot of digital marketing produced by educational institutions and am sorry to say that most of it is of subpar quality. Sometimes, I'll even take a screenshot of an unimpressive example and send it to the colleague from the offending institution with a diplomatic suggestion or two … Continue reading The Importance of Quality Digital Marketing Content: Some Negative Role Models
Laura W. Bush, Plenary Speaker at NAFSA 2018. Say What?!?
I'm still shaking my head in disbelief, wondering why NAFSA: Association of International Educators chose Laura Bush as a plenary speaker for its 2018 annual conference in Philadelphia, PA, USA. What does she have to offer international educators who attend these speeches to learn something, gain a new insight or two, be inspired? Here's her … Continue reading Laura W. Bush, Plenary Speaker at NAFSA 2018. Say What?!?
Study in the USA: A Service Sector Export That No Longer Sells Itself
This matter-of-fact assertion does not (and should not) come as a surprise to US colleagues who recruit internationally. Here's a recent story that inspired this post, so to speak, plus a heartfelt appeal. I noticed that a number of students had applied to, been admitted by, and received visas to attend a particular school in … Continue reading Study in the USA: A Service Sector Export That No Longer Sells Itself
“Air quality: Vietnamese professor calls for power price increase over unsustainable GDP growth”
The United States, with its love of big cars, big houses and blasting air-conditioners, has contributed more than any other country to the atmospheric carbon dioxide that is scorching the planet. Source: The U.S. Is the Biggest Carbon Polluter in History. It Just Walked Away From the Paris Climate Deal, 1 June 2017, New York … Continue reading “Air quality: Vietnamese professor calls for power price increase over unsustainable GDP growth”
Lansdale’s Ghost
Below is a review of Max Boot's book about Edward Lansdale by Thomas A. Bass that appeared in the May 2018 issue the Mekong Review. In case you don't know who Max Boot, check out this Wikipedia entry. He is one of the resident US nationalists at the Council on Foreign Relations (CFR). Bass describes … Continue reading Lansdale’s Ghost
Viet Nam Ranks 5th in International Enrollment in 3 Countries
...including Australia, Canada, and the USA! Those countries also happen to be the world's leading hosts of international students, albeit in this order: 1) USA; 2) Australia; and 3) Canada, followed by the UK and Germany. Of the estimated 200,000 Vietnamese students studying overseas, 23,000 are in Australia (PDF download), about 15,000 are in … Continue reading Viet Nam Ranks 5th in International Enrollment in 3 Countries
EducationUSA Fairs: The Importance of In Country Follow-Up
EducationUSA fairs in Viet Nam and other countries can be a cost-effective way to recruit students. The location of the fairs and the network of the local EducationUSA office that organizes the events determine who comes, more or less. As I've written before, sometimes the goals of the US State Department and recruiters diverge. For … Continue reading EducationUSA Fairs: The Importance of In Country Follow-Up
The Vietnamese Student Pivot to the Great White North
This was the original title of my latest University World News article. Why? Because overseas study is not a zero-sum game or a black & white issue but rather a complex and technicolor phenomenon with many different forces at work, including push and pull factors. While it's true that growing numbers of Vietnamese student are … Continue reading The Vietnamese Student Pivot to the Great White North
An International Educator in Vietnam 
You must be logged in to post a comment.