Mark Ashwill @ NAFSA 2019

16742EventBanner2340_28

Dear Friends & Colleagues,

I’m excited to inform you that I’ll be participating in four (4) events at the NAFSA 2019 annual conference in late May in Washington, D.C., listed below in descending chronological order.  Note:  Online registration is required for the two seminars.  

Shalom (שלום), MAA


4th Annual Viet Nam Recruitment Seminar at NAFSA 2019 (unofficial, pre-conference event on Monday, May 27th from 1-3 p.m. in Washington, D.C.)

The Viet Nam Recruitment Seminar consists of a comprehensive overview of current market conditions, recruitment tools and techniques, and different types of recruitment strategies, plus plenty of time for Q&A.  These are challenging times for international student recruitment, including in Viet Nam, with a rapidly changing market and more competition than ever. While more Vietnamese students are opting to study overseas, a perfect storm has been brewing for some host countries, combined with a growing list of positives and pull factors for others.

The reason I began offering this free seminar starting in 2016 in Denver was that I noticed that Viet Nam, a strategically important country, was underrepresented, if represented at all, at NAFSA annual conferences.  This year is no exception.  Enter “Vietnam” in a keyword search in the conference schedule and let me know what you find.  

Please follow this link for more information and online registration.  A heartfelt thanks to Study in the USA for its sponsorship.  


Ethical Commissions-Based Recruitment: The Need for a New Way (unofficial, pre-conference event on Monday, May 27 from 3:30-5 p.m. in Washington, D.C.)

Join me, Eddie West, assistant dean, UC Berkeley Extension, and executive director, international programs, and former director of international initiatives at the National Association for College Admission Counseling (NACAC), and Lindsay Addington, director of global engagement at NACAC, for a brief presentation and collective exploration of ways to improve upon the current flawed model of agency-based international student recruitment. 

The raison d’être for this seminar is a statement Eddie and I made in an October 2018 University World News article entitled An ethical approach to commissions-based recruitment

The fatal flaw in commissioned recruitment is that most agents prioritise their partner schools’ interests over those of the students and parents they advise. This means that most guide or, in many cases, drive students to their partner schools because of the gold (commission) at the end of the rainbow (enrolment process). 

The purpose is not to debate the merits of commissions-based recruitment but to bring together colleagues who are interested in exploring ways in which it can be made more ethical to the benefit of international students and their parents, in addition to admitting institutions and education agents. 

Follow this link for more information and online registration.  A heartfelt thanks to Study in the USA for its sponsorship.  


Commissions-Based International Student Recruitment Agents: Is There a Better Way?  (Wednesday, May 29 from 10:00 a.m.-11:00 a.m.)

AC19_Email_Sigs_PresenterJoin me, Eddie West, session chair and executive director, international programs, University of California-Berkeley Extension, and Mayumi Kowta, director, international programs, California State University Channel Islands, for a lively discussion about how the “fatal flaw” in commissions-based recruitment can be addressed.  
 
Follow this link to see the official conference description of our session, including the abstract and the learning objectives.  This is a condensed version of the Monday seminar.  


Vietnamese Student Recruitment in Challenging Times  (Wednesday, May 29 from 11:00 a.m.-12:30 p.m. at the Model Practices in International Enrollment Management Poster Fair)

Abstract

Gain knowledge and insights from a foreign international educator and education entrepreneur who has lived and worked in Viet Nam since 2005. This poster session will focus on how to create and implement a proactive recruitment strategy that includes commission-based recruitment, armchair tools and techniques, and in country activities.

Poster Content: Takeaways

1) an update on the status of young Vietnamese studying overseas, including information changes in country preference;
2) an inventory and description of various non-commission-based recruitment tools and techniques; and
3) some information and caveats about commissions-based recruitment.

Learning Objectives

1) Learn about recent facts, figures, and trends related to Vietnamese students studying overseas at both the secondary and postsecondary levels;
2) learn about a wide variety of recruitment tools and techniques, most unrelated to the use of education agents;
3) be well-positioned to either improve fine-tune an existing recruitment strategy or create a new one.  

Does Your Higher Education Institution Determine Your Long-Term Success?

Below is an edited English version of a Vietnamese article of mine that was published last month by Zing.vn.  A Vietnamese translation of an article by Professor Peter Gray, from which I quote, was subsequently published by Zing, which ranks 7th in Viet Nam, 353 in the world, and 62 in the “news and media” category.

Shalom (שלום), MAA


Success without integrity is failure.  -Unattributed

illustration
Illustration:  Phượng Nguyễn, Zing

While this US college cheating scandal may come as a shock to many Vietnamese, who believe that the US system is merit-based, it is just one of a number of examples of corruption in the education system and elsewhere in society.  And while most of these activities are not illegal, many are unethical and unfair in a country that pays lip service to equity and fairness.

What’s probably most shocking from a US perspective is that these people got caught, along with their co-conspirators at various elite public and private institutions.  Wealthy parents, some famous, most not, paid Rick Singer, CEO of a company called Edge College & Career Network LLC and a nonprofit called the Key Worldwide Foundation, from $200,000 to $6.5 million to bribe coaches, fabricate admissions documents, such as athletic achievements (this included taking staged photos of playing various sports), and help their children cheat on their SAT and ACT exams.

In one case, a San Francisco winemaker allegedly paid $50,000 for a proctor to be flown to a test center in West Hollywood to correct his daughter’s SAT answers after she took the test, which she had been allowed to take over a number of days because of a psychologist’s note.  The father complained that his daughter’s score of 1360 out of 1600 was not high enough and subsequently agreed to pay $200,000 to get her into USC as a water polo recruit even though she no experience in the sport.

Some of the universities touched and tainted by this scandal, including a few that are familiar to Vietnamese, are Georgetown University, Harvard University. Stanford University, the University of San Diego, the University of Texas at Austin, UC Berkeley, UCLA, USC, Wake Forest University, and Yale University.

When Your University Admission Letter is Accompanied by a Receipt

One widely publicized example of how money buys access to education in the US is how Jared Kushner, Donald Trump’s son-in-law and a senior White House adviser, gained admission to Harvard University.  In 2005, Daniel Golden, a Boston-based senior editor at ProPublica, wrote a book entitled The Price of Admission: How America’s Ruling Class Buys Its Way into Elite Colleges–and Who Gets Left Outside the Gates in which he exposed the corrupt admissions practices that favor the wealthy, the powerful, and the famous.

As he wrote in a 2016 article published shortly after the election of Donald Trump, “My book exposed a grubby secret of American higher education: that the rich buy their under-achieving children’s way into elite universities with massive, tax-deductible donations.”

Golden reached out to administrators at Kushner’s private high school, The Frisch School, in New Jersey.  As one former official put it, “There was no way anybody in the administrative office of the school thought he would on the merits get into Harvard.  His GPA did not warrant it, his SAT scores did not warrant it. We thought for sure, there was no way this was going to happen. Then, lo and behold, Jared was accepted. It was a little bit disappointing because there were at the time other kids we thought should really get in on the merits, and they did not.”

Jared Kushner’s father, Charles, a New Jersey real estate developer and New York University (NYU) alumnus, had pledged $2.5 million to Harvard University not long before his son, a mediocre private school student, was admitted.  As US comedian, Bill Maher, quipped in a sketch about Jared Kushner, “One clue your enrollment may not entirely based be merit-based:  When your acceptance letter comes with a receipt.”

Another way that wealthy US Americans ensure their children’s admission to Ivy League and comparable US institutions is legacy admissions, also known as “affirmative action for the rich,” a preference that most top 100 colleges and universities give to students who have a familial relationship to alumni of that institution, i.e., a mother or father who has a degree from the school in question.   Legacy students comprise about 14% of Harvard’s undergraduate student body and are accepted at five times the rate of their nonlegacy peers.  This translates into a nearly 34% acceptance rate vs. under 6% for those without the same connections.

It Doesn’t Matter What College Your Kids Attend (in the USA)

In a recent article entitled Back Off: It Doesn’t Matter What College Your Kids Attend, Peter Gray, a research professor at Boston College (MA, USA), referred to high school students as “the most stressed-out people in America, 83% of them attribute their stress to school.”  This also applies to children from upper class families in which pressure to achieve is especially high.  So why are some parents willing to do anything, including breaking the law, to “help” to guarantee that their sons and daughters will get admitted to prestigious institutions?  Because they believe that is the only key to success, however they define it?  For the bragging rights that accrue? So that their children will follow in their academic footsteps?  Does it really make a difference in terms of future income and happiness?

In two large-scale studies conducted by Stacy Dale, a mathematician, and Alan Krueger, an economist, of students who entered college in 1976 and another group in 1989, their research question was this:  If people have the same socioeconomic background, academic ability and motivation, will those who attend an elite institution of higher education make more money later in life than those who go to a non-elite school?  “Other things being equal, attending an elite school resulted in no income advantage over attending a less elite school, neither in the short term nor in the long term.”

Gray also referenced a 2014 survey by Gallup and Purdue University that assessed the extent to which 30,000 higher education graduates were, according to them, enthusiastic and committed to their work and thriving in their personal lives.  The key finding was that there were no significant relationships between their feedback and the type of college or university they attended, large or small, public or private, highly selective or less selective.

The good news for parents and students, at least in the US, is that it isn’t the type of school young people attend but what they do while they’re there that makes a difference in their lives.  What’s important is the nature and quality of their experiences in and outside of the classroom.  Professor Gray’s advice to parents was simple:  “Ease up.  Reassure your kids rather than stress them.  For happiness and meaning, they may need to spend less time grubbing for grades and more time pursuing their own interests.”

In other words, one of the primary goals of young people, with understanding and support from their parents, teachers, and others, should be to find their ikigai, an existential sweet spot that is the intersection of that which you love, that which are good at, that which the world needs, and that for which you can be paid.  That is how success should be defined in any country.

 

Mark A. Ashwill is an international educator who has lived in Vietnam since 2005. He is the co-founder and managing director of Capstone Vietnam, a full-service educational consulting company with offices in Hanoi and HCMC.  Ashwill served as country director of the Institute of International Education (IIE)-Vietnam from 2005-09. 

Study Hacks Blog: On Monks and Email

Short and sweet.  Amen to Cal Newport’s latest post about thinking.

We hook people up to email inboxes and Slack channels because it’s convenient. We justify Twitter addictions on the grounds that we need to be “part of the conversation,” and compulsively post to Instagram to bolster our “social media brand.”

But few organizations think seriously about thinking, which, after all, really is the fundamental value-producing activity in knowledge work, just as divine communication was the metaphorical money-maker for the pious medievals.

The monks were on to something. Concentration is hard work. It requires, for lack of a better word, more serious attention.

Follow this link to read his 29 April 2019 blog post in its entirety.

Shalom (שלום), MAA

Albright & Powell to Speak at the NAFSA 2019 Annual Conference: Say What?

What Were They Thinking?

My actions are my only true belongings.
I cannot escape the consequences of my actions.
My actions are the ground on which I stand.

The Buddha’s Fifth Remembrance from his Five Remembrances (PDF download)

I’m pretty sure What Were They Thinking? is going to be the subtitle of an article about the morally odious decision to invite Madeleine Albright and Colin Powell to speak at the 2019 annual conference of NAFSA: Association of International Educators, which takes place in late May, fittingly, in Washington, D.C.  The last time I used this phrase was when I first wrote about the disastrous appointment of Bob Kerrey as chairman of the Fulbright University Vietnam board of trustees in 2016.  I had the exact same gut reaction to this message, which appeared in my inbox earlier this year.  

Dr. Madeleine K. Albright and General Colin L. Powell to Speak at NAFSA 2019

NAFSA is pleased to announce that Dr. Madeleine K. Albright and General Colin L. Powell (retired) will be the Opening Plenary of the NAFSA 2019 Annual Conference & Expo in Washington, D.C. on Tuesday, May 28.

unnamedAs one of the world’s most respected diplomats, Dr. Madeleine K. Albright, continues to advocate for democracy and human rights across the world, while also championing the important impact international relations and educational exchanges have on the United States today. In 1997 under President Bill Clinton, Dr. Albright was named the first female Secretary of State and became, at that time, the highest ranking woman in the history of the U.S. government.

unnamed (1)General Colin L. Powell, USA (retired) has devoted his life to public service having held senior military and diplomatic positions across four presidential administrations. Under President George W. Bush, Powell was appointed the 65th Secretary of State and led the State Department in major efforts to address and solve regional and civil conflicts throughout the world. He also worked at the forefront of American efforts to advance economic and social development worldwide.

Say it ain’t so, NAFSA!  Surely, you can do better than the likes of Albright and Powell.  As one colleague opined, “They’re aiming to impress NAFSA attendees with Albright and Powell’s ‘star power’, lies and callousness notwithstanding.  You can bet your bottom dollar that no questions from the audience that are not pre-screened will be taken.”  Yes, yes, sadly but not surprisingly.  

If you know anything about the background of “one of the world’s most respected diplomats” and someone who “has devoted his life to public service having held senior military and diplomatic positions across four presidential administrations,” you know that I will highlight at least some of the following issues:  

Albright, a nationally televised interview, and 500,000 Iraqi children who died because of US-led sanctions against that country.  Death due to malnutrition and disease falls into the category of “ultimate human rights violation,” doesn’t it?  In the same role, Albright did her utmost to prevent the UN from entering Rwanda to prevent the genocide that occurred in spring 1994.  She is a junior varsity member of Team USA.  

Powell, weapons of mass destruction, Iraq, the UN, and some shocking examples from his time as a high-ranking Army officer in the US war in Viet Nam.   He is a varsity member of Team USA.  

If the truth can hurt, the truth about the two of them, in particular, Colin Powell, is especially painful.  

Two questions to ponder between now and then:  

  1. With a rather large pool of outstanding speakers spanning the globe who are doing cutting-edge work in their fields, why did NAFSA choose Albright and Powell?  
  2. What do these two have to offer to a group of international educators from the US and around the world, aside from what not to say and do, i.e., their status as negative role models?  

Stay tuned! 

Shalom (שלום), MAA

Senior Spotlight: Trang Quỳnh “Tracy” Đào Đỗ Enrolling at Barnard College

Congratulations to Ms. Trang “Tracy” Đào Đỗ for her admission to Barnard College, Columbia University.  Trang is one of many students that my company, Capstone Vietnam, has helped study in the US and other her countries in the past decade.  Below is an announcement that appeared in a recent issue of the Léman Manhattan Preparatory School newsletter.


trang lemanAs President of the Boarding Student Government and the Asian Culture Club, a member of the National Honor Society, a Student Ambassador, and a full IB Diploma Candidate, Tracy has embraced a variety of leadership rolls and activities in her time at Léman. “The most important thing I’ve learned from these rolls is confidence,” she says, “Before I came to Léman, I had difficulty speaking up and expressing myself, but Léman has made me more comfortable in my own skin and I think I’ve grown as a person.”

She is most proud of her achievements as a founding member of the Asian Culture Club. “We wrote a letter asking Mr. Spezzano if we could have chopsticks in the café, and it makes me feel good seeing people use them. It’s a small thing that makes Asian students feel at home. I love teaching and learning from other people about different cultures, which is why I’m grateful to be a part of such an international community,” she says.

She feels that she will continue to grow and learn in the fall when she enrolls at Barnard College, ranked #25 in National Liberal Arts Colleges by US News and World Report, where she plans to major in Biology. “I grew up in Vietnam, where women aren’t taught to be outspoken and opinionated. I think going to an all-women’s school will help me continue to become more successful,” she says.

One of the main reasons her family chose Léman when they were looking for a school in the US was the International Baccalaureate Programme. “I’m happy with the IB because we focus on collaborative projects and creative writing and it emphasizes critical thinking,” which she feels will be helpful in college.

Although she’s looking forward to graduation, she will miss the Léman community. “Léman is very special because it is such a diverse community,” she says, “Everyone is different but also very open-minded. I feel like I’ve learned something from every person I’ve met here.”

Congratulations, Tracy! We know you’ll be successful at Barnard and beyond!

Shalom (שלום), MAA

“Ethical agents should support direct student admissions”

uwn_logo_oldUWorld

Students occasionally ask one co-author, who has lived and worked in Viet Nam since 2005, whether or not they can apply directly. The answer is an enthusiastic ‘Yes’, if they feel sufficiently confident.

The original working title, Imagine a World Without Agents, We Wonder If You Can – with a grateful nod to John Lennon – was probably too long, which is why the editor changed it to Ethical agents should support direct student admissions.  (Yes, Imagine was intended to be provocative but not clickbait. :-)) 

Actually, Eddie West and I are referring not only to agents but to everyone involved in international student recruitment.  While direct application is not for everyone, as we point out, it is a positive trend we see in Viet Nam and elsewhere among certain types of students.

This article is the third in a trilogy about what we identify as the “fatal flaw” in commissions-based recruitment.  The other two – in descending chronological order – are as follows:

International recruitment – Are education agents welcome? (8.3.19)

An ethical approach to commissions-based recruitment (26.10.18)

We’ll be discussing these issues at NAFSA at two events, the first an unofficial seminar and the second a general session.  Follow this link for more information, including online registration for the two seminars.  

Shalom (שלום), MAA