World Education Services has long advocated Vietnam as a viable recruitment market for institutions in North America. Understanding these students’ culture and family backgrounds, as well as the contextual factors that can ‘push’ them from Vietnam and ‘pull’ them toward institutions in other countries, can go a long way toward helping institutions develop an actionable plan for reaching out to and them.
This is a good analysis by WENR with a couple of exceptions:
The United States is, depending on who is reporting, either the number one, two or three destination for outbound students from Vietnam.
There is no doubt about the ranking, if you look at the latest figures from the US and Japanese governments. Japan is the world’s leading host of Vietnamese students, broadly defined, as the article notes, followed by the US. Every time I check the SEVIS figures, based on the latest quarterly update, I also check the latest stats from the Australian government, since the two countries are usually pretty close in Vietnamese enrollment.
A more immediately relevant event is the recent move by Vietnam’s Ministry of Education and Training to deregulate Vietnamese education agents.
This “deregulation” occurred in the summer of 2016. A new plan has since been approved that is similar to, but different from, the old one. The two main provisions of Decree No. 46/2017/ND-CP, recently issued by the Vietnamese government, are that they are no longer required to deposit 500 million VND (approximately $22,000 at the current exchange rate) and, once again, advisers will be required to take a course and be certified by the education authorities.